Knowing your exact audience is like having the sharpest blade.

Your author brand will cut through the noise.

Starting as a life coach was not easy.

Marie faced skepticism and financial instability.

Don't be a wandering generality; be a meaningful specific.

When I heard these words in 2012, my entire world changed

As an expert trying to be seen and market yourself, you have to remember this one thing:

Embrace the long game in your author journey.

It's not about the pressure to win; it's about loving the process and evolving into the author, speaker, and consultant you aim to be.

This is something so many authors struggle with when it comes to marketing themselves.

I didn’t just help my friend Jeff Birk sell more books.

Instead, I helped him get what he truly wanted:

Are you waiting for opportunities to come to you, or are you showing up where opportunities like to hang out?

"Everybody wants to be somebody, but no one wants to be themselves." – Gnarls Barkley

Many people on LinkedIn hide their true selves, trying to be someone they're not.

Use this to your advantage…

When I Google your name, does it align with you, your book, and your services?