Knowing your exact audience is like having the sharpest blade

Knowing your exact audience is like having the sharpest blade.

Your author brand will cut through the noise.

It's like when someone says your name in a crowded space.

If you don't know exactly who you need to speak to, that's ok. There's a way to it.

It just takes some sharpening of that blade.

To do that, you need to ask yourself questions and be truthful.

Your work isn't for every single human or every problem.

Start with what you ultimately want from the hard work of building a network and growing an online presence.

This way, your efforts are enjoyable, not just based on numbers and data that detract from your goal.

For most of us Authors with a service-based business, that effort means reaching our audiences to grow our businesses and be of value.

So, you are the messenger of your message. It is up to you how you plan to grow a magnet that leads people to you and your valuable insights and work.

Stay the course, one day at a time ✊🏾🌹