I didn’t just help my friend Jeff Birk sell more books.

Instead, I helped him get what he truly wanted:

Are you waiting for opportunities to come to you, or are you showing up where opportunities like to hang out?

"Everybody wants to be somebody, but no one wants to be themselves." – Gnarls Barkley

Many people on LinkedIn hide their true selves, trying to be someone they're not.

Use this to your advantage…

When I Google your name, does it align with you, your book, and your services?

If you’re an author and you want to market your book, do this instead.

Use this platform to your advantage and share a story from your book.

I've developed a process that helps authors grow the right audience and go beyond book sales.

This method has benefited me, as well as dozens of authors and solopreneurs.

I know, it's frustrating AF.

Showing up daily and putting in the work without seeing immediate results is beyond discouraging.

Authoring a book is no easy feat.

Marketing a book is no easy feat either

Self-published business authors.

I see you.

The one thing all traditional publishers and hybrid publishers look for is the one thing not very many want to invest in or develop.

You're missing the opportunities.

Use LinkedIn to connect with people genuinely.

Sorry, your book won't appeal to EVERYONE.

I get it: you put a ton of effort into writing your book and think that everyone is just as excited about your insights as you are.

But… they’re not.

Posting a few times here and there won’t cut it.

Thinking you’ll promote it later?

Brené Brown’s first book, "The Gifts of Imperfection," was a game-changer for her career, taking about a year to write.

Don't let the fear of putting yourself out there paralyze you.

You'll be forever haunted by the missed opportunities to share your book with the world.

Reviews are hard AF to get these days.

They’re hard for me, and hard for other authors. This comes up often in conversations.

I can't believe it.

How did this happen so fast?

The golden opportunity I've been developing for months is slowly coming to fruition.

Remember this when you think you’ve said the same thing in past posts.

People need reminders more than being taught.

Without a strong platform, even the best books can go unnoticed.

Most traditional publishers look for authors with a strong audience.