The Podcast Strategies Every Author Needs (But No One Talks About)

If you’re an author or expert thinking “Should I start a podcast?”—this episode is your guide.

Josh Raymer was my boss and mentor back in the day. He helped me rethink everything I knew about media, podcasting, and how authors can use both to grow a real platform—not just chase vanity metrics.

In this episode, we break it down:

• Should you host a podcast or just be a guest?

• What gear do you actually need?

• Why podcasting is not your shortcut to fame—but it can build massive trust over time.

• And how to turn your book into a long-term content engine.

We also get into the mindset and strategy most people skip… and why that’s exactly why they fail.

If you’ve ever wanted to build something real with your voice, your ideas, and your message—watch this. This is the conversation I wish every author had before hitting “record.