The difference between a successful author and an amateur isn't always talent or creativity.

Often, it's STRATEGY.

Regardless of how captivating your story may be, if your audience can't find your book, it might as well not exist.

That's where author branding and marketing strategy come into play - they're the roadmap guiding your readers right to you.

Consistently posting content that resonates with your target audience, maintaining an active presence on the platforms they frequent, and engaging with them authentically - all of these are small yet critical steps in building a robust author brand.

I'm getting back into running lately and I knew I needed a new pair of great running kicks.


Consistency requires rewards and sometimes new tools and ways of thinking about what you want to stay consistent with.

Keep at it, and before you know it, you'll see growth not just in numbers but in engaged followers who become your loyal readers.

KEEP SHOWING UP!