One of the most powerful strategies to grow your author brand is simple.

One of the most powerful strategies to grow your author brand is simple.

Make people feel seen and heard.

That’s it.

No fancy algorithms, no complex hacks.

Just showing up, being genuine, and creating a space where your audience feels understood.

It’s not the content alone that makes the difference—it’s the connection.

Take the time to engage thoughtfully, respond sincerely, and make people feel valued.

That’s the real key to growth and success.

What’s your best tip for building real connections on LinkedIn?

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Are you an author or expert looking to grow your platform?

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My father taught me a powerful lesson.