Here’s one simple but powerful move if your an author.

Here’s one simple but powerful move if your an author.

Get your book into conference goodie bags.

Why?

Conferences are packed with your ideal readers—professionals, thought leaders, and people invested in learning.

When they find your book in their hands, it’s an instant introduction to your work and a lasting impression of your expertise.

Here’s how to make it happen:
#1 Research Upcoming Conferences: Look for conferences relevant to your audience. Narrow it down to events that align with your book’s message or your area of expertise.

#2 Connect with Organizers: Reach out to event coordinators or marketing teams. Offer your book as a freebie for their attendee bags, highlighting how it adds value to their audience.

#3 Provide a Limited Time Offer: Include a special code or link inside the book—something exclusive for attendees to stay in touch with you or get bonus content.

#4 Follow Up: After the event, connect with attendees on LinkedIn or send a personal message if they reach out.

This can lead to more connections, consulting gigs, or even speaking opportunities.

Getting ahead doesn’t have to be complicated.

Start pitching this strategy now, and your book could be in front of your perfect audience as early as January!

P.S. Thinking of adding this strategy to your 2025 plan?

Message me if you need support with more tailored strategies like this.

Previous
Previous

99% of authors and experts don’t repeat themselves enough on LinkedIn.

Next
Next

People come for your content.